Facebook is one of the most visited sites around the world. It has become an integral part of promoting a website or service online. For many individuals, companies and organizations, using Facebook fan pages is very effective. It will not only encourage people to like their pages and push traffic to their main websites, but also promote their brands and interact with fans and customers. Take advantage of a variety of applications and Facebook API tools, you can get attractive, descriptive and engaging Facebook fan page designs to grab more eyeballs.
Now I will show you a collection of 20 excellent Facebook fan pages. I hope it will inspire you and give you some ideas for your own fan page design. Here goes!
The Facebook fan page of Desigual is bursting with color, freshness and style. The design is versatile and it has various types of promotional and entertaining content. It is said that the fan page was started by fans and then made official by the brand. This is clearly illustrated on the Wall feed, where user-created updates are set as default along with the company’s messages.
2. Daddy Design
Daddy Design is a web design firm specializing in various elements of social media development including web design, WordPress design and even Myspace and Facebook design. As one of the most colorful fan pages online, Daddy Design showcases their latest designs from their portfolio and lists all their social media profiles.
Dunkin’ Donuts is an international doughnut and coffee retailer. On the facebook fan page of Dunkin Donuts, there is a panel for DD Facebook Fan of the Week. Dunkin Donuts chooses one fan’s photo to be their profile picture. This definitely will increase the number of fans. Dunkin Donuts page also illustrates how you can leverage the traffic from one fan page to promote another page or application on Facebook.
4. Oxfam GB
Oxfam is a global movement of people working with others to overcome poverty and suffering. This is one of the few pages that have added several important sections to their fan page instead of just linking to their main website. On facebook fan page of Oxfam GB, fans can shop and donate money to Oxfam.
The is the Facebook fan page of Benefit Cosmetics, which is a store in New York where you can find perfume, skincare and other favorite products. Since Benefit Cosmetics provides services for women, the page is also designed in pink to attract women’s attention.
Nutella is the brand name of a chocolate spread. Its page focuses on the product. The simple design that features delicious jars of Nutella is very absorbing. And the arrow heading to the like button is quite creative.
Smashing Magazine has a speech of welcome on its fan page. It provides a picture group of people as a community to grab the attention of a random Facebooker. Then it gives fan the reason to “Like” the page. Smashing Magazine also integrates discussions, useful tips and giveaways to make the fan page more appealing and engaging.
The page of MysteryGuitarMan is straight forward to the point. It directs visitors to like the page before visiting the wall. Apart from the bald marked words, it offers an image of a man holding the like button to create uniqueness.
9. Stella & Dot
Stella & Dot is a direct seller of jewelry. Its fan page is designed with a feeling of elegant. It makes good use of the high quality content on the right part. The slogan on a parallel structure hosts exclusive competitions for their Facebook fans.
Coca-Cola fan page was created by two users who like Coke. What started as a fan page for fun turned out to be the largest product fan page on Facebook. Now it has exclusive downloads, photos, videos and other goodies for people who like the Coca-Cola fan page.
11. 1800 flowers
Fan page of 1800 flowers also directs to the point by giving fans exclusive offer before they liking this page. The design of a paper with turned edge and the colorful flowers are very nice.
This is a fun fan page about Oreo. It showcases the latest commercials and encourages users to like the page. The recipe section lists a lot of great recipes from the main website.
13. Panda Express
What Panda Express does on its fan page is to interact with fans regularly and offers a store locator option. Their entry page directs visitors to their main website. With large number of fans, Facebook no doubt contributes a great amount of their website traffic. Thus this is a great example of how to use Facebook to push traffic to your main site.
Skittles provides an endless color stream of bite-sized content. This is one of the most colorful Facebook fan pages online. Since it is a popular brand which doesn’t need an introduction, it offers links to their YouTube and Twitter profiles and their main website. Facebook fans can watch Skittles’ advertisements directly through the fan page.
The fan page of iTunes has the same look and feel as iTunes itself. Its Twitter account is promoted at the top of the page. Top ten songs, apps, movies and TV shows are also provided. You can search for songs, albums, movies, apps and more directly through this area. What’s more, you will find all regional iTunes fan pages at the left hand side of the page.
Livescribe fan page is a great example of how to promote an innovative product to the masses. It effectively uses multimedia on its Facebook page. Fans can find videos, tutorials, apps and more on this page, which is good for their interaction.
17. Bodum USA
Bodum’s Facebook fan page has a highlight on its excellent use of an iFrame to embed the company’s online store and interactive catalogue. By this, Facebook users can shop for Bodum products without leaving the page.
18. Lancome Germany
This page will appeal to those fans who admire fresh and clean design. Lancome Germany’s Facebook fan page features elegant and polished images, accompanied by high-quality content.
Fan page of Nokia has a brilliantly colored banner to show products and to link fans to their websites. Also fans have access to local Nokia community on its Facebook. This page also showcases the Fan Photo of the Month taken by fans with Nokia on the left side.
20. Sony Ericsson
Sony Ericsson promotions are presented via beautifully colored logo, creative designed tabs and images as well as interactive applications on its fan page. It also demonstrates the large number of fans worldwide on the striking position of the page.
I hope you have enjoyed this showcase of creative and unique Facebook fan pages of some famous companies and organizations. Analyze them and use the elements or apps they’ve integrated to make your page irresistible. If you have seen any other amazing Facebook Fan Page designs, just go ahead and share them in the comment part below.